If you are not running an online business, then you are missing out. According various researches that has been published, people are spending more time on the internet than anywhere else. That opens up a big opportunity to reach a lot of them with your business. In this article, we will look at the best online businesses in Nigeria that you can start and make money.
Advantages of online business
Assuming you are looking for a shop to to rent anywhere in Nigeria. I am sure that you will be looking for shop in a busy area. Either close to the road, bus stop or any place where a lot of people pass each day. Why? Because you want to expose your business to a lot of customers. The more people that see your business, the better.
For this same reason online business is very important. The internet is currently the busiest place in the world. More busy than any market in the world. Billions of people around the world use the internet everyday. Starting online business gives you access to so many customers than a business in the real world.
Another reason you should start online business is that it opens up big possibilities and gives you a bigger reach than regular business. You can be in Nigeria do business with people in the United States, Canada, Australia and anywhere around the world. That means bigger market and bigger potentials.
Online business is also cheaper to maintain. You can be in your bedroom and run your online business. All you need is a computer and connection to the internet. The startup cost is cheaper than regular business.
The internet gives you a level playing field. No one on the internet really care who you are, how connected you are, who your father is, how rich you are or where you come from. It is about what you have to offer. A lot of you reading this don’t even know me or my status but you find what I write useful, that is why you are here.
There are many more reasons!
Best online businesses in Nigeria to start and make money
Here is a list of online businesses in Nigeria that you can start today and make money. These online business ideas are the best out there.
Without a doubt, blogging is top of the best online businesses to start in Nigeria. This online business is something anyone can do and make money. Gradually, regular newspaper and magazines are fading out, they are being replaced by blogs. And on the internet everyone has the ability to start up a blog, unlike starting up a regular newspaper or magazine that will involve lots of politics and expenses.
I cannot remember the last time I bought a newspaper or magazine. Whenever, I need information, I get online, visit some blogs and get all I need! Easier and more convenient.
If you are well informed about a particular topic and you have interest in it, you can start a blog and make money. Blogging is all about information sharing. It could be politics, entertainment, news, gossip, business, sport, technology, reviews, food, health, insurance. Anything at all! Just share information that people are looking for.
In the beginning you may struggle because you are fresh, as long as you know what you are doing and keep growing your audience, you will be making over $1000 (over N350k) a month in a year or less.
Creating a blog is easy and it should not take you more than 20 minutes to create one. We advice you to create a self hosted blog, that way you can customize it and be fully in control. It is very difficult to make big money from a free blog.
Domain name should cost you N4000 or below. Hosting your blog should cost you about N3000 or less a month. But is is always advisable to pay for a year upfront, that way it will be far cheaper than paying monthly. A year will cost about N27k.
For more on how to succeed in blogging, read this: How to become a successful blogger and make money.
If you are looking for online business in Nigeria that pays then blogging is the way to go.
2. Affiliate marketing
This is a very lucrative online business that people often overlook. Affiliate marketing is all about referring people to buy a product or services for a commission.
The good thing about affiliate marketing is that you do not need to have any product. Just recommend products of other people and get paid for your effort. You are given a link and you share that link to your audience.
I know it sound so easy and less lucrative but let’s break it down. Let’s assume you recommend a product like a phone worth N80k. And your commission is 20% which is N16k. You share your links through your channels and at the end of a month, 1000 people purchase through your recommendation. That will be 80, 000 x 1000 = N80 million. Your commission will be 20% of N80 million which is N16 million! So in a month you have made N16 million. If the commission was 10% you made N8, million. If it was 5% you made 4 million!
The Affiliate marketing market is worth billions of dollars but in Nigeria and Africa, it is not well explored.
To become a successful affiliate marketer, you will need to target a particular product or industry. Then create a niche blog about that product or industry and recommend their products. You can also create a niche social media pages and push your affiliate marketing there.
There are many affiliate marketing networks that you can join and get products or services to promote. Some of them are Amazon Affiliate, Jumia Affiliate, Konga Affiliate, Commission Junction and more.
This is one of the best legitimate online businesses in Nigeria. For more details, read: How to make money through affiliate marketing
This is a very profitable online business that is not well keyed into in Nigeria. In the United States, Freelancers makes up 35% of its workforce and contribute over $1 trillion to the economy.
Freelancing is all about working from home. If you have any skills that is in demand, you can become a freelancer and make good money.
It is a very lucrative online business. On Ppwork alone, which is just one platform, Freelancers make over $1 billion every year! And you can be among!
This online business is very good for students and those who need part time business. You focus on it when you are free and make money on the side with your skill.
There are many skills that you can put out there as a freelancer. It could be writing, graphic design, typing, translation, desktop publishing, programming, video editing, social media skills and many more. People are looking for people like you to collaborate on projects.
You can read more here: how to make money as a freelancer online
This is one of the best online businesses in Nigeria for students.
4. Online Videos
Online Video business also known as Vblogging is a very lucrative business that anyone can venture into and make money. Have you been on YouTube recently? Am sure that you have. Either to watch the latest music video, some comedy skits, football highlight or something interesting. That is what Vblogging is all about.
You can make videos on Facebook, Instagram, Twitter and other places but YouTube is the biggest market for online video business. YouTube is the second most used website on the internet after Google! Yes, YouTube is used by people worldwide more than Facebook, more than Instagram, more than Twitter. YouTube is all about video sharing. Only videos.
If you have passions for videos, you can start creating them and uploading on YouTube. You can do a comedy skit, short movies, you can do talk shows, you can do football reviews/previews. There are so many things you can make videos about. DIY, life hacks, games, music, entertainment, news, politics, tutorial, fashion. Very many.
Build your audience and you can start making money from it with Google AdSense, Affiliate marketing, sponsorship and much more.
For more reading, go to: How to make money on YouTube
If you are looking for online businesses in Nigeria that you can start with no money, then this is it! All you need is your phone to start making videos
5. Social media marketing
There are so many people on Social media. From YouTube to Facebook, Twitter, Instagram, LinkedIn, Snapchat and the rest. People spend the best part of their days on these platforms.
Social media marketing help businesses leverage on the crowd of people on social media to drive leads. It has been proven that businesses who have good social marketing strategy, increase their sales by over 100%.
But there are very few social media marketers in Nigeria working with businesses. So many small businesses in Nigeria are not making use of social media to drive business leads.
You can become a social media marketer and fill the gap. You will make a lot of money helping businesses leverage on social media buzz.
To become a social media marketer, read our guide: How to become a social media marketer
6. Flip domains and websites
This online business has lots of potentials. But it requires patience and clear understanding of what you are doing. It is all about buying and reselling of domain names or websites.
It may sound very easy but it is very profitable if you understand the business.
Let’s assume you heard of bitcoin before it became viral. You went ahead and register a domain name like: bitcoin.com, bitcoin.org, bitcoin.net or any of the popular domain extension. By the time Bitcoin became viral, you would have sold it close to or over $1 million!
If you doubt that then read this, a guy called Chris Clark registered the domain name pizza.com in 1994 for $20. He sold it in 2008 for $2.6 million! That is almost a billion naira.
There are many examples. If you cannot hit high, you can hit medium sales or reasonably low sales.
You can buy existing domains with good prospect, keep them and resale. You can also build websites (blogs) run for a year and resale.
Or buy existing websites with huge potentials, develop it for 6 months and resale for 50 times how much you bought it.
I recommend that you read: How to make money on Flippa
7. Start a mini web hosting business
A lot of businesses, organisations and individuals are looking to bring their products or ideas online. This is not official but almost half of the business and non business organizations in Nigeria do not have websites.
As the internet keep penetrating, a lot of them will want to get online. To build a website, everyone needs a web host. You can start a mini web hosting business and grab these businesses and organizations as customers.
You can even do outreach in your environment to sanitize businesses while they should have a website.
To start a mini web hosting business, you will need a very fast and reliable computer and rent a big server.
8. Online shop or drop shipping
You can start an online shop and make money. The richest man in the world today, Jeff Bezos has an online shop called Amazon. In Nigeria, the biggest online shops are Jumia and Konga.
If you have products that you sell, you can create an online shop, showcase your products and reach more people online. You can also source products from different people and sell online.
If you do not have the money to buy products or run a warehouse, then you can try drop shipping. In drop shipping, all you have to do is create an online shop. Look for major suppliers of products that you want to sell, copy their inventory. Display this product on your shop.
When people visit your online shop to buy, the order goes straight to the supplier, they ship the good and you get your money. You do not need to have the product!
Creating an online shop is easy with help of platforms like WooCommerce and Shopify.
You can read: How to create an online shop very easily with Shopify
9. Web Design
Many websites are created everyday. There are billions of websites on the internet and millions more are being added each month. In Nigeria, website creation is on the rise as more businesses and organizations look to tap into the power of the internet.
These businesses need web designers to help them build websites for their businesses.
To be a web designer, you need to have a knowledge of coding. You can learn programming online almost for free these days. Read: How to become a software developer. You also need to have a good understanding of the CMS that you are using.
Learn web designing, then create a website for your business and advertise it on social media. You will find customers.
If you are looking for online businesses in Nigeria with low investment then website design is one of them
10. Create digital goods
Digital goods are goods that are consumed mainly online. They include: E-book, Apps, Themes, downloadable software, logos and more.
They have the potential to make you rich. Take for example WhatsApp. It’s a digital goods. It was created by a group of friends to stay in touch. Then it went Viral and they sold it for $19 billion! That is Trillions of naira.
Instagram was sold for $1 billion. There are many other examples. Even if you don’t sell in billions, on Flippa everyday, people are selling apps for thousands of dollars which is millions in Nigeria.
Digital goods like e-book can make you money if you have good ideas and marketing plan.
Creating digital goods is very lucrative. With billions of people online ready to consume.
If you are looking for online businesses in Nigeria that will make you rich, then creating digital good can get you there.
11. Teaching online course
So many people are looking to learn something online. Whether it is writing skills, web designs, business management, how to play instrument, how to cook. People are learning online more than ever before.
If you are very knowledgeable about a particular topic, you can create a course and sell it online. You can make over $20k for every course you create depending on how viral it becomes.
There are websites that help in creating and selling of courses. The two biggest are Udemy.com and Teachable.com
Note: We will keep adding to and updating this list. Bookmark and check back in the future