In 2020, social media remains the most popular channel for brands and businesses to connect with their audience and try to win new customers. As effective as it is, that transition from follower to a customer isn’t always an easy …
Read moreHow to turn social media followers into engaged customers
An investor is a person or institution that has enough capital to invest in different types of businesses to gain financial returns. An investor can appraise an investing opportunity from diverse perspectives to avoid losing money, reduce risk, and increase …
Selling on Konga is the act of putting up a product for sale using Konga online ecommerce website as the selling point for customers to buy from you, and advertising the product digitally on Facebook, Instagram, and blogging or any …
Selling on Jumia involves offering wide-ranging products for sell to the customers who visit Jumia’s ecommerce platform. Jumia’s content quality control team reviews sellers’ products list before they go live for sale. The platform boasts of over 100,000 products in …
Marketing your business in Nigeria, no matter the product or service is not an easy thing. Many companies fail to achieve success in the market place because they get marketing strategies wrong. If you are in business, you will discover …
A business plan is a written document that summaries the nature of the business, the sales and marketing programmes, the financial analysis and the planned profit and loss statement. A business plan can be seen as both an entrepreneur’s business …