How companies can raise funds from the capital market in Nigeria
The capital market is a highly regulated market open to trading with the general public. Companies traded on the capital…
Category Business Growth
Find all the tips, ideas, trends, and resources you need to grow your business and take it to the next level on this page.
Corporate Nigeria: An overview of companies fundraising
A company’s existence depends heavily on financing. Whether they are public or private limited companies, all businesses are founded to…
WhatsApp Marketing: How to create a campaign to increase customers
There are numerous ways for businesses to market their goods and increase customers or target audience awareness. WhatsApp marketing campaign…
6 Reasons why customers abandon their purchase & solutions
The typical eCommerce business loses 75% of its sales due to online cart abandonment. It’s time to identify the causes…
8 Benefits of web analytics for your online business
What is web analytics? How will it benefit my business? Web analytics helps in the evaluation of the effectiveness of…
How to write a good Product Description
Have you ever read a product description that made the product seem too good to be true? You start to…
10 Ways to grow your eCommerce business
Opportunities are still abounding in online markets. The multibillion-dollar eCommerce business sector offers lucrative opportunities to all participants. Therefore, it…
How to improve customer experience
Customer Experience (CX) is simply the level of satisfaction and support a business gives to its customers throughout the whole…
How to do a SWOT analysis
Perhaps you don’t know; The word SWOT stands for Strength, Weakness, Opportunity, and Threat. Swot analysis can therefore be defined…
How to sell to Gen Zs
Gen Zs (or Generation Z) is an acronym for the current generation – people who are more social and have…