Being a media-sharing and popular social media platform, Pinterest has 433 million monthly active users around the world. That is a good place to make money and in this post, we will talk about how to make money on Pinterest in 7 different ways.
How to make money on Pinterest
Here are some ways that you can make money on Pinterest:
1. Develop a Pinterest skill and monetize it
Pinterest provides many opportunities for various skills to be learned. Users can make a podcast, monetize it, and promote their shows with pins.
You can learn skills like knitting, crocheting, photography, graphic design, virtual assistance, etc, and monetize them. Whichever skill you have, first find out if there’s a market for it on Pinterest. If there is, you’re good to go. Build and sell your own skills with pins.
2. Affiliate marketing
Many brands and businesses are in search of affiliates that will market their products in exchange for a few commissions. Many businesses align with your content and audience. Search and locate such businesses and request to be an affiliate.
You can promote their products on your pinboards alongside affiliate links. Any customer/client that purchases through that link is believed to have come from you. As a result, you will receive a portion of the profits whenever anyone buys through that link.
3. Create sponsored content
Just like affiliate marketing, sponsored content involves promoting and advertising for other businesses. However, there’s a little difference. While the former is based on your performance, the latter is not.
Most businesses will pay you more than half of the agreed price before you even start advertising for them. The downside to this is that you will need a huge audience if you want to get deals from big and high-paying brands.
Once you build a large following on Pinterest, be on the lookout for companies in your industry and approach them for sponsorship. Offer them a deal they can’t refuse and agree to showcase their brand on your account for an agreed period.
4. Sell your products
What about selling your goods? Aside from offering services on Pinterest, you can also sell your products, either branded or not branded.
Depending on the niche you base your Pinterest account on, you can sell related products and have all the profit for yourself.
5. Help other Pinterest users shop your look
Almost half of Pinterest users like to shop, both inside and outside of the platform. This is a very great method to merchandize your digital brand.
“Shop the Look” is another way you can make money on Pinterest. In this case, you will be promoting what you already wear and use.
After creating your Pinterest account, create your “Shop the Look” pins. If any user is interested in them and makes a purchase through your link, a portion of the sale will be given to you as a commission.
6. Teach other people how to make money on Pinterest
This is another way you can make money on Pinterest. If you’re someone that’s not into affiliate marketing, brand sponsorship, and others, you can use this effective method to generate consistent income.
If your Pinterest strategies have worked overtime, you can make money on the platform by teaching other users what you’ve learned. Create courses and e-books on what you know about making money on Pinterest and sell them.
7. Get paid by Pinterest
Do you know you can also get rewarded by Pinterest?
The Pinterest Creator Rewards is a new program that will pay content creators for inspiring and actionable content. Pinterest will announce new goals regularly in the creator hub.
Each announcement will outline specific engagement goals, like getting a certain number of saves, reactions or takes on your Idea Pin. When you meet the engagement goals, you will see rewards in your bank account the following month.
The Pinterest Creator Rewards is currently in testing with a small group of creators. They will start adding new participants so you should keep tabs on the creator hub.
Once the program is open for applications, eligible creators will see an application button within the creator hub in the Pinterest app.
Learn more about getting paid as a content creator on Pinterest.
Frequently asked questions (FAQs)
Unlike some other social media platforms, followers don’t really matter on Pinterest, at least not in the way you think.
Unless you plan on making money on Pinterest through advertisements, you don’t have to have thousands of followers to make it big. You can drive traffic to your website, post affiliate links, and sell your products with less than 500 followers.
First of all, Pinterest is not like YouTube or Facebook. The platform does not reward content creators at the moment but claims to be working on a monetization feature that will be launched soon.
Until then, you have to explore other ways to make money on the platform. The number of views you have on Pinterest won’t be of any monetary value to you unless you include affiliate links, advertisements or blog links in your pins.
Here are some tips to make your Pinterest account popular without much stress:
1. Use a Pinterest business account
2. Pin frequently and be consistent
3. Use frequently-searched terms and keywords in your pins
4. Optimize your website to be faster and Pinterest-friendly
5. Keep tabs on trends to know what’s popular at each moment
6. Join pin boards that are relevant to your industry
Many content creators see Pinterest as a media-sharing platform and nothing more. This isn’t so hard to see, as it isn’t as flashy as Instagram and the others. While that may be true to some extent, lots of people are making money on Pinterest, and you too can.
Whether you’re an individual, small brand or e-commerce store, you will find something that works for you on the media-sharing platform. If you play your cards right, you can also start making money on Pinterest and even teach other people how to.