What is a marketing plan and how to write one?
Marketing is at the core of building a successful business. At the core of marketing any business is a marketing…
How to write a great business proposal
A great business proposal is a determinant factor of whether your business would secure a deal or not. It describes…
10 Tips to deal with angry customers
In every business, you will likely encounter angry customers at one time or the other. Dealing with angry customers is…
How to retain customers in your business
What’s a business without customers? It’s like a car without an engine. Your customers are the reason your business exists.…
10 Benefits of having a blog for your business
Having a blog for your online business is very crucial for brand development. With the high number of people currently…
Family business: Pros and cons
Establishing a family business has its own advantages and disadvantages that are worth looking at closely. While it can provide…
Google Ads vs Facebook Ads: Which is better for your business?
Are you thinking of setting up an Ad for your business and you are a bit confused about which platform…
What is a trademark and how does it benefit small businesses?
A trademark simply means “Brand.” It can also be seen as a symbol related to a specific product and legally…
10 Must-read books for all entrepreneurs
Are entrepreneurs born or taught? There has been a lifelong argument on whether people are naturally born entrepreneurs or if…
10 Strategies to create a viral marketing campaign
Developing a viral marketing campaign isn’t always easy. But if you are looking for some help, then here are some…